OUR TEAM

Meet the Team Behind TokUpgrade

ethan-wells

Ethan Wells

Position: Founder & CEO

Location: Austin, Texas

Ethan started TokUpgrade with a clear goal: to help creators and businesses grow their audiences faster without sacrificing quality. With a background in digital marketing and years of experience working with social media tools, he’s always focused on finding the best ways to make growth simple and effective.

daniela-kane

Daniela Kane

Position: Marketing Specialist

Location: Chicago, Illionis

Daniela leads the marketing efforts at TokUpgrade. She knows how to craft campaigns that connect with audiences and keep clients coming back for more. Whether it’s launching new strategies or fine-tuning existing ones, Daniela is always thinking one step ahead. When she’s not working, you’ll probably find her scrolling TikTok for the latest trends.

oliver-o

Oliver O.

Position: Senior Copywriter

Location: London, UK

Oliver is the voice behind TokUpgrade. From engaging blogs to clear, informative content, he makes sure everything we write resonates with readers. With years of writing experience under his belt, he knows exactly how to communicate what matters most.

jake-harris

Jake Harris

Position: Social Media Analyst

Location: Sydney, Australia

Jake is the newest member of the team. Keep an eye on the numbers at TokUpgrade. From analyzing trends to optimizing strategies, he makes sure our methods are always up to date and delivering real value. Jake’s ability to spot patterns in data helps us create strategies that work. Outside of work, he’s a fan of exploring the outdoors and keeping up with sports.