What Does Nudge Mean on TikTok? New Feature Explained

Sometimes it can be a challenge to stay up to date with all of the new trends on social media, and TikTok trends are no exception! 

TikTok is always updating its features to keep things fun and interactive, and one of the newest features to show up is the “nudge.” But what does nudge mean on TikTok? 

If you’re seeing this option and you’re not sure what it’s all about, don’t worry. We’ve got you covered. 

In this guide, we’ll break down everything you need to know about the nudge feature, how it works, and whether or not you should use it.

Key Takeaways

• TikTok’s “Nudge” feature lets you send a gentle reminder to friends or creators to post new content or respond to messages.
• You can nudge through profile visits, direct messages, or notification settings, but only if you’re mutual followers and the user hasn’t disabled nudges.
• Nudges can boost engagement and show support, but they can also be turned off if you prefer a break or more privacy.

What Does Nudge Mean on TikTok?

On TikTok, the “nudge” feature is a way to remind creators or friends to post new content. 

For example, if someone you follow hasn’t posted in a while, you can give them a gentle nudge. Or an electronic one, really. 

It’s like saying, “Hey, I miss your videos!” without having to message them directly and put your heart on your sleeve. 

This feature was introduced to help keep engagement high on the platform and add a new way to interact. TikTok wants users to stay connected with their favorite creators and encourage more frequent posting.

Creators can also nudge followers and that helps to boost morale and community! 

When you nudge someone on TikTok, it’s a non-intrusive notification that tells them a follower is waiting for new content or that a creator appreciates their viewer.

Aside from showing favorite creators that you love their content, the TikTok nudge is also similar to the Facebook poke feature. You can use it to get someone’s attention or tell them that you’re thinking about them. 

Basically, it just alerts the user that you gave them a nudge on TikTok, and they could start a conversation with you from there if they feel like it. Maybe they want to share TikTok content with you, or send you a hello!

How to Nudge a Creator on TikTok

Let’s just take the example of missing content from your favorite TikTok creator. Here’s how you can nudge them:

1. Go to the creator’s profile. Start by searching for or tapping on the profile of the creator you want to nudge.
2. Look for the “Nudge” button: click the bell at the top right of the profile. You will be prompted to follow the creator if you don’t, and then you’ll see the live notification sections.  

Nudging a creator can be a friendly way to show support without sending a message or leaving a comment. You can get live updates from them by using this bell icon and make sure you don’t miss any of their content.

How to Nudge a Friend on TikTok

You can also nudge your friends on TikTok. This works the same way as nudging a creator:

1. Go to your own TikTok profile.
2. Tap the footprint icon on the top-right corner to access your profile view list.
3. Tap the “nudge” button

This can be a fun and casual way to let your friends know you’re interested in connecting without pressuring them. You can also do this through a message if you’d like to get someone’s attention:

1. Create a new message or visit a current conversation.
2. Find the Nudge button at the bottom near the text box.
3. Tap it

And that’s it! Your friend will get a notification that you nudged them and can respond accordingly. This message nudging is also available for some creators.

Keep in mind, you must be TikTok followers to be able to nudge someone. Also, if the person has disabled nudges, then you won’t be able to nudge them.

How to Disable Nudge on TikTok

Not everyone wants to be nudged. If you’re a creator or just a regular user and don’t want people sending you nudges, you can turn the feature off.

Here’s how to disable nudges:

1. Open the TikTok app.
2. Access the Creators Tool.
3. Tap Nudge.
4. Turn off the toggle next to Allow viewers to nudge you.

This feature is great for those who want to take breaks or post at their own pace without any reminders. If you don’t have access to creator tools, you won’t be able to make any adjustments to the nudge feature.

Also, if you unfollow someone on TikTok, you will remove any notifications or nudges you had for their content.

Pros and Cons of Nudging on TikTok

Like every feature, nudging has its good sides and some not-so-great parts. Let’s take a look.

Advantages of Using Nudge on TikTok

• Encourages Posting: For creators who may be dealing with creative blocks or just haven’t posted in a while, a nudge can be a positive sign that people enjoy their content and want more. This little boost might give them the motivation they need to start creating again.
• Engagement Boost: Nudges give creators insight into who their most engaged followers are. Knowing someone is actively waiting for your content can help creators build stronger connections with their audience.
• Simple and Friendly: Unlike direct messages or public comments, nudges are low-pressure and easy to send. It’s a natural and kind way of saying, “We miss you!” without needing to explain further.

Disadvantages of Using Nudge on TikTok

• Could Feel Annoying: Some users, especially creators who need a break, might find nudges irritating. They could feel pressured to post even when they’re not ready or inspired.
• Notification Overload: If a popular creator gets hundreds or thousands of nudges in a short time, it could become overwhelming and distract them from their creative process.
• Privacy Concerns: Even though nudges are well-meaning, some people may feel uncomfortable being reminded to post or connect with someone. It can feel like others are keeping tabs on your activity, which isn’t appealing to everyone.

What Does It Mean to Nudge Someone on TikTok?

To nudge someone on TikTok means you’re sending them a friendly reminder to create or share new content. It’s not a message or a comment — just a small push that shows you’re thinking about their videos and want more.

This can be helpful for:

• Staying connected with favorite creators: Nudges let creators know they’re missed, which can help fans feel closer to their favorites.
• Supporting your friends: It’s a lighthearted way to say, “You haven’t posted in a while, and I’d love to connect with you.” or “please respond to my message!”
• Bringing inactive users back to the app: Sometimes, users just need a little encouragement to get back into the TikTok flow. Nudging can help remind them of the fun in creating.

FAQs About TikTok’s Nudge

Still have a few questions about the TikTok nudge? Let’s hit some quick FAQs before we go! 

What does Nudge mean on TikTok?

It’s a feature that lets you remind creators or friends to post new content. When someone hasn’t posted in a while, TikTok may allow you to send a nudge, which is a soft reminder that someone is waiting for more.

It’s also a way to check on your favorite creators and make sure that you get notified when they do post new content.

How do you nudge someone on TikTok?

Go to your profile and find the “profile viewers” icon (two feet) in the top right corner. Tap the icon, and you can nudge any recent profile viewers.

You can also nudge someone in a direct message, or click the bell in the top right of a creator TikTok page to adjust your notification settings.

How to remove nudge on TikTok?

There’s no way to remove a nudge once it’s sent, but you can prevent receiving them:

• Go to Creator tools in your TikTok app.
• Find the Nudge section.
• Toggle it off to stop getting nudges from others.

This lets you control your own experience and avoid unwanted reminders as long as you have access to creator tools.

Remember, users who aren’t TikTok followers cannot nudge.

Final Thoughts

TikTok’s nudge feature is a new way to interact and stay engaged with the people you follow. Whether you’re a fan trying to get your favorite creator to post again or a friend hoping to see more of your bestie’s videos, a nudge is a quick and easy way to do it.

Just remember to use it kindly. Not everyone wants to be nudged, and that’s okay! For creators, it’s a helpful tool to gauge audience interest. 

For followers, it’s a simple way to show support and interest.

Now that you know what it means to nudge someone on TikTok, you can decide if this feature is right for you. 

So, go ahead and give it a try — or disable it if it’s not your thing. Either way, you’re in control of your TikTok experience!